United States VA Display market was valued at US$ 789 million in 2024 and is projected to reach US$ 1.01 billion by 2030, at a CAGR of 4.2% during the forecast period 2024-2030.
Vertical Alignment LCD displays offering high contrast ratios and wide viewing angles.
Steady demand in monitor and TV applications. Increasing adoption in professional displays and gaming monitors. Ongoing improvements in VA technology enhancing color performance and response times.
This report contains market size and forecasts of VA Display in United States, including the following market information:
• United States VA Display Market Revenue, 2019-2024, 2024-2030, ($ millions)
• United States VA Display Market Sales, 2019-2024, 2024-2030,
• United States Top five VA Display companies in 2023 (%)
Report Includes
This report presents an overview of United States market for VA Display , sales, revenue and price. Analyses of the United States market trends, with historic market revenue/sales data for 2019 – 2023, estimates for 2024, and projections of CAGR through 2030.
This report focuses on the VA Display sales, revenue, market share and industry ranking of main manufacturers, data from 2019 to 2024. Identification of the major stakeholders in the United States VA Display market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues.
This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type, and by Sales Channels, sales, revenue, and price, from 2019 to 2030. Evaluation and forecast the market size for Humidifier sales, projected growth trends, production technology, sales channels and end-user industry.
Segment by Type
• MVA
• P-MVA
• A-MVA
• S-MVA
• PVA
• S-PVA
• C-PVA
• Others
Segment by Applications
• Monitor
• TV Set
• Laptop
• Others
Key Companies covered in this report:
• Samsung Electronics America, Inc.
• Dell Technologies Inc.
• HP Inc.
• LG Electronics USA
• ASUS Computer International
• Acer America Corporation
• ViewSonic Corporation
• BenQ America Corp.
• AOC Monitors
• VIZIO, Inc.
Including or excluding key companies relevant to your analysis.
Competitor Analysis
The report also provides analysis of leading market participants including:
• Key companies VA Display revenues in United Statesn market, 2019-2024 (Estimated), ($ millions)
• Key companies VA Display revenues share in United Statesn market, 2023 (%)
• Key companies VA Display sales in United Statesn market, 2019-2024 (Estimated),
• Key companies VA Display sales share in United Statesn market, 2023 (%)
1. Drivers
- Growing Demand for High-Quality Visual Experiences: As consumers increasingly prioritize high-definition displays for both personal and professional use, the demand for Vertical Alignment (VA) displays has surged. VA displays offer superior contrast ratios and deeper blacks compared to other technologies, making them ideal for applications such as gaming, graphic design, and media consumption.
- Rising Popularity of Gaming and Entertainment: The booming gaming industry in the U.S. is a significant driver for the VA display market. Gamers prefer displays that provide immersive visuals with rich colors and high contrast. VA panels are well-regarded for their performance in dynamic gaming environments, leading to increased adoption among gamers and content creators.
- Expansion of the Consumer Electronics Sector: The ongoing growth of the consumer electronics market, including televisions, monitors, and mobile devices, is driving the demand for VA displays. Manufacturers are increasingly integrating VA technology into their products to meet consumer expectations for improved visual quality.
- Advancements in Display Technology: Continuous innovations in display technology, such as improved refresh rates, response times, and color accuracy, have enhanced the appeal of VA displays. These advancements are attracting not only consumers but also businesses that require high-quality displays for professional applications.
2. Restraints
- Higher Cost Compared to Other Display Technologies: One of the primary challenges for the VA display market is its relatively higher cost compared to other technologies, such as Twisted Nematic (TN) displays. While VA panels offer superior picture quality, the price difference may deter price-sensitive consumers, particularly in the budget segment.
- Limited Viewing Angles: Although VA displays excel in contrast and color reproduction, they generally have narrower viewing angles compared to In-Plane Switching (IPS) panels. This limitation can affect user experience in scenarios where multiple viewers are present, such as in family settings or collaborative work environments.
- Competition from Alternative Technologies: The rapid development and adoption of competing display technologies, particularly OLED and IPS, pose a challenge for the VA display market. OLED displays, in particular, have gained popularity for their vibrant colors and true blacks, which can overshadow VA panels in certain applications.
3. Opportunities
- Growing Demand for Large-Screen Displays: The trend toward larger televisions and monitors is a significant opportunity for the VA display market. As consumers seek bigger screens for enhanced viewing experiences, VA technology is well-positioned to meet this demand with its capability to deliver high-quality visuals at larger sizes.
- Increasing Use in Professional and Commercial Settings: There is a growing trend of using VA displays in professional environments such as design studios, video editing, and gaming cafes. These settings benefit from the enhanced color accuracy and contrast ratios provided by VA technology, creating new opportunities for manufacturers.
- Integration with Smart Technology: The rise of smart home devices and integration of displays with advanced technologies such as artificial intelligence (AI) and Internet of Things (IoT) systems present opportunities for VA display manufacturers. Smart TVs and monitors equipped with VA panels can offer enhanced user experiences through improved connectivity and interactive features.
- Emergence of Curved Displays: The increasing popularity of curved monitors and televisions provides a unique opportunity for VA displays, which can enhance immersion and viewing comfort. Curved VA displays are particularly appealing for gaming and home theater setups, attracting consumers seeking a more engaging visual experience.
4. Challenges
- Market Saturation and Price Competition: The U.S. VA display market is becoming increasingly saturated with numerous manufacturers and models available. This saturation can lead to intense price competition, impacting profit margins for companies in the industry.
- Supply Chain Disruptions: Global supply chain challenges, including semiconductor shortages and logistic delays, have impacted the electronics industry, including the VA display market. Manufacturers may face difficulties in sourcing components, leading to production delays and increased costs.
- Technological Advancements and Rapid Changes: The fast pace of technological advancements in the display industry necessitates constant innovation. Companies must invest significantly in research and development to keep up with evolving consumer preferences and to compete against rapidly advancing technologies like OLED and MicroLED.
- Environmental Regulations and Sustainability Concerns: Increasing awareness of environmental issues and sustainability concerns are prompting consumers and regulators to scrutinize the lifecycle of display products. Manufacturers must adapt to these expectations by adopting sustainable practices and developing eco-friendly products to maintain competitiveness.
Key Indicators Analysed
• Market Players & Competitor Analysis: The report covers the key players of the industry including Company Profile, Product Specifications, Production Capacity/Sales, Revenue, Price and Gross Margin 2019-2030 & Sales with a thorough analysis of the market’s competitive landscape and detailed information on vendors and comprehensive details of factors that will challenge the growth of major market vendors.
• United Statesn Market Analysis: The report includes United Statesn market status and outlook 2019-2030. Further the report provides break down details about each region & countries covered in the report. Identifying its sales, sales volume & revenue forecast. With detailed analysis by types and applications.
• Market Trends: Market key trends which include Increased Competition and Continuous Innovations.
• Opportunities and Drivers: Identifying the Growing Demands and New Technology
• Porters Five Force Analysis: The report provides with the state of competition in industry depending on five basic forces: threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitute products or services, and existing industry rivalry.
Key Benefits of This Market Research:
• Industry drivers, restraints, and opportunities covered in the study
• Neutral perspective on the market performance
• Recent industry trends and developments
• Competitive landscape & strategies of key players
• Potential & niche segments and regions exhibiting promising growth covered
• Historical, current, and projected market size, in terms of value
• In-depth analysis of the VA Display Market
• Overview of the regional outlook of the VA Display Market
Key Reasons to Buy this Report:
• Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
• This enables you to anticipate market changes to remain ahead of your competitors
• You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations or other strategic documents
• The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support
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