Global Soft Tag Electronic Article Surveillance (EAS) System Market, Size, Trends, Business Strategies 2025-2032

The Global Soft Tag Electronic Article Surveillance (EAS) System Market size was estimated at USD 290.90 million in 2023 and is projected to reach USD 417.58 million by 2030, exhibiting a CAGR of 5.30% during the forecast period.

PDF Icon Download Sample Report PDF
  • Quick Dispatch

    All Orders

  • Secure Payment

    100% Secure Payment

Compare

$1,500.00$4,250.00

Clear

Soft Tag Electronic Article Surveillance (EAS) System Market Overview

Soft Tag Electronic Article Surveillance (EAS) System is a technological method for preventing shoplifting from retail stores, pilferage of books from libraries or removal of properties from office buildings. Special tags are fixed to merchandise or books. These tags are removed or deactivated by the clerks when the item is properly bought or checked out.This report provides a deep insight into the global Soft Tag Electronic Article Surveillance (EAS) System market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Soft Tag Electronic Article Surveillance (EAS) System Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market. In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Soft Tag Electronic Article Surveillance (EAS) System market in any manner.

Soft Tag Electronic Article Surveillance (EAS) System Market Analysis:

The Global Soft Tag Electronic Article Surveillance (EAS) System Market size was estimated at USD 290.90 million in 2023 and is projected to reach USD 417.58 million by 2030, exhibiting a CAGR of 5.30% during the forecast period.North America Soft Tag Electronic Article Surveillance (EAS) System market size was USD 75.80 million in 2023, at a CAGR of 4.54% during the forecast period of 2024 through 2030.

Soft Tag Electronic Article Surveillance (EAS) System Key Market Trends  :

  1. Integration with RFID Technology Radio Frequency Identification (RFID) systems are becoming increasingly popular in Soft Tag EAS systems, offering enhanced tracking and real-time monitoring capabilities, improving security and inventory management.
  2. Advancements in Anti-Theft Systems Newer, more sophisticated acoustic magnetic (AM) and electromagnetic wave (EM) systems are emerging, offering improved reliability, faster detection, and better integration with existing retail technologies.
  3. Increase in E-Commerce and Retail Expansion As retail and e-commerce industries continue to grow, the need for effective anti-theft solutions like Soft Tag EAS systems becomes crucial to protect merchandise across all sales channels.
  4. Shift Towards Contactless Technology Contactless and automated EAS systems are gaining popularity due to consumer demand for quicker, safer, and more efficient shopping experiences, driving innovation in Soft Tag EAS systems.
  5. Focus on Sustainable Materials Manufacturers are increasingly focusing on producing Soft Tags using eco-friendly materials, driven by sustainability trends in the retail industry, while maintaining high-performance standards.

Soft Tag Electronic Article Surveillance (EAS) System Market Regional Analysis :

semi insight
  • North America:

    Strong demand driven by EVs, 5G infrastructure, and renewable energy, with the U.S. leading the market.
  • Europe:

    Growth fueled by automotive electrification, renewable energy, and strong regulatory support, with Germany as a key player.
  • Asia-Pacific:

    Dominates the market due to large-scale manufacturing in China and Japan, with growing demand from EVs, 5G, and semiconductors.
  • South America:

    Emerging market, driven by renewable energy and EV adoption, with Brazil leading growth.
  • Middle East & Africa:

    Gradual growth, mainly due to investments in renewable energy and EV infrastructure, with Saudi Arabia and UAE as key contributors.

Soft Tag Electronic Article Surveillance (EAS) System Market Segmentation :

The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments. Key Company
  • Checkpoint Systems
  • Tyco Retail Solutions
  • Nedap
  • Hangzhou Century Co.
  • Ltd
  • Gunnebo Gateway
  • WGSPI
  • Ketec
  • All Tag
  • Universal Surveillance Systems
Market Segmentation (by Type)
  • Radio Frequency Identification (RFID) System
  • Acoustic Magnetic (AM) Anti-Theft System
  • Radio Frequency (RF) System
  • Electromagnetic Wave (EM) Anti-Theft System
  • Other
Market Segmentation (by Application)
  • Clothing &Fashion Accessories
  • Cosmetics/Pharmacy
  • Supermarkets & Large Grocery
  • Others

Drivers:

  • Growing Need for Theft Prevention Retail theft remains a significant issue, pushing retailers to adopt Soft Tag EAS systems as an effective solution to reduce pilferage and shrinkage. The global retail industry's ongoing expansion amplifies this need.
  • Technological Advancements Continuous innovations in EAS technology, such as the integration of RFID and EM systems, are making Soft Tag EAS systems more effective and user-friendly, which helps increase adoption across various industries.
  • Rising Awareness Among Retailers Retailers are becoming more aware of the benefits of Soft Tag EAS systems, not only in preventing theft but also in enhancing customer experience through faster transactions and better product availability.

Restraints:

  • High Initial Setup Costs The initial installation cost of Soft Tag EAS systems, including hardware and software, can be prohibitively expensive, especially for small and medium-sized businesses.
  • Integration Challenges with Existing Systems Integrating Soft Tag EAS systems with legacy systems can be complex and time-consuming, requiring additional investment in training and technology to ensure seamless operation.
  • Vulnerabilities to Advanced Theft Techniques Although effective against traditional theft, some Soft Tag EAS systems may struggle with countermeasures like signal jamming or sophisticated tampering techniques used by modern shoplifters.

Opportunities:

  • Expansion in Emerging Markets As retail infrastructure in emerging markets such as India, Brazil, and Southeast Asia grows, the demand for Soft Tag EAS systems is expected to rise, offering a significant market opportunity for manufacturers.
  • Integration with Smart Store Concepts The rise of smart stores that use AI, IoT, and advanced analytics provides a key opportunity for Soft Tag EAS systems to integrate and work alongside these technologies to enhance security and inventory management.
  • Increase in Public Sector Adoption Libraries, museums, and government institutions are increasingly adopting Soft Tag EAS systems to prevent theft and ensure security, providing a new avenue for growth beyond traditional retail.

Challenges:

  • Complexity in Tag Deactivation Ensuring that Soft Tags are accurately deactivated during purchase is challenging in high-traffic retail environments, leading to false alarms that can affect customer experience.
  • Security Concerns Over Data Privacy As EAS systems become more advanced and integrate with other store technologies, concerns about data privacy and the protection of consumer information continue to grow, requiring robust cybersecurity measures.
  • Competition from Alternative Anti-Theft Solutions The market faces competition from alternative anti-theft systems such as camera surveillance, facial recognition, and blockchain-based security solutions, which may limit the market share of Soft Tag EAS systems.

Key Benefits of This Market Research:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape & strategies of key players
  • Potential & niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Soft Tag Electronic Article Surveillance (EAS) System Market
  • Overview of the regional outlook of the Soft Tag Electronic Article Surveillance (EAS) System Market:

Key Reasons to Buy this Report:

  • Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
  • This enables you to anticipate market changes to remain ahead of your competitors
  • You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
  • The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
  • Provision of market value (USD Billion) data for each segment and sub-segment
  • Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
  • Includes in-depth analysis of the market from various perspectives through Porters five forces analysis
  • Provides insight into the market through Value Chain
  • Market dynamics scenario, along with growth opportunities of the market in the years to come
  • 6-month post-sales analyst support
Customization of the Report In case of any queries or customization requirements, please connect with our sales team, who will ensure that your requirements are met. 

FAQs

 Q: What are the key driving factors and opportunities in the Soft Tag EAS market? A: The key drivers include the growing need for theft prevention, technological advancements in EAS systems, and rising awareness among retailers. Opportunities arise from expansion in emerging markets, integration with smart store concepts, and increased adoption by public sector institutions.
Q: Which region is projected to have the largest market share? A: North America is expected to dominate the Soft Tag EAS market, with a market size of USD 75.80 million in 2023 and a projected CAGR of 4.54% during the forecast period.
Q: Who are the top players in the global Soft Tag EAS market? A: Leading companies in the Soft Tag EAS market include Checkpoint Systems, Tyco Retail Solutions, Nedap, Hangzhou Century Co., Ltd, and Gunnebo Gateway, among others.
Q: What are the latest technological advancements in the industry? A: Recent advancements include the integration of RFID and AM/EM anti-theft systems, contactless technology for smoother shopping experiences, and eco-friendly materials used in Soft Tag production.
Q: What is the current size of the global Soft Tag EAS market? A: The global Soft Tag EAS market was valued at USD 290.90 million in 2023 and is projected to reach USD 417.58 million by 2030, growing at a CAGR of 5.30%.

Global Soft Tag Electronic Article Surveillance (EAS) System Market, Size, Trends, Business Strategies 2025-2032

Get Sample Report PDF for Exclusive Insights

Report Sample Includes

  • Table of Contents
  • List of Tables & Figures
  • Charts, Research Methodology, and more...
PDF Icon Download Sample Report PDF

Download Sample Report

Table of Content

Table of Contents
1 Research Methodology and Statistical Scope
1.1 Market Definition and Statistical Scope of Soft Tag Electronic Article Surveillance (EAS) System
1.2 Key Market Segments
1.2.1 Soft Tag Electronic Article Surveillance (EAS) System Segment by Type
1.2.2 Soft Tag Electronic Article Surveillance (EAS) System Segment by Application
1.3 Methodology & Sources of Information
1.3.1 Research Methodology
1.3.2 Research Process
1.3.3 Market Breakdown and Data Triangulation
1.3.4 Base Year
1.3.5 Report Assumptions & Caveats
2 Soft Tag Electronic Article Surveillance (EAS) System Market Overview
2.1 Global Market Overview
2.1.1 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size (M USD) Estimates and Forecasts (2019-2030)
2.1.2 Global Soft Tag Electronic Article Surveillance (EAS) System Sales Estimates and Forecasts (2019-2030)
2.2 Market Segment Executive Summary
2.3 Global Market Size by Region
3 Soft Tag Electronic Article Surveillance (EAS) System Market Competitive Landscape
3.1 Global Soft Tag Electronic Article Surveillance (EAS) System Sales by Manufacturers (2019-2024)
3.2 Global Soft Tag Electronic Article Surveillance (EAS) System Revenue Market Share by Manufacturers (2019-2024)
3.3 Soft Tag Electronic Article Surveillance (EAS) System Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.4 Global Soft Tag Electronic Article Surveillance (EAS) System Average Price by Manufacturers (2019-2024)
3.5 Manufacturers Soft Tag Electronic Article Surveillance (EAS) System Sales Sites, Area Served, Product Type
3.6 Soft Tag Electronic Article Surveillance (EAS) System Market Competitive Situation and Trends
3.6.1 Soft Tag Electronic Article Surveillance (EAS) System Market Concentration Rate
3.6.2 Global 5 and 10 Largest Soft Tag Electronic Article Surveillance (EAS) System Players Market Share by Revenue
3.6.3 Mergers & Acquisitions, Expansion
4 Soft Tag Electronic Article Surveillance (EAS) System Industry Chain Analysis
4.1 Soft Tag Electronic Article Surveillance (EAS) System Industry Chain Analysis
4.2 Market Overview of Key Raw Materials
4.3 Midstream Market Analysis
4.4 Downstream Customer Analysis
5 The Development and Dynamics of Soft Tag Electronic Article Surveillance (EAS) System Market
5.1 Key Development Trends
5.2 Driving Factors
5.3 Market Challenges
5.4 Market Restraints
5.5 Industry News
5.5.1 New Product Developments
5.5.2 Mergers & Acquisitions
5.5.3 Expansions
5.5.4 Collaboration/Supply Contracts
5.6 Industry Policies
6 Soft Tag Electronic Article Surveillance (EAS) System Market Segmentation by Type
6.1 Evaluation Matrix of Segment Market Development Potential (Type)
6.2 Global Soft Tag Electronic Article Surveillance (EAS) System Sales Market Share by Type (2019-2024)
6.3 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size Market Share by Type (2019-2024)
6.4 Global Soft Tag Electronic Article Surveillance (EAS) System Price by Type (2019-2024)
7 Soft Tag Electronic Article Surveillance (EAS) System Market Segmentation by Application
7.1 Evaluation Matrix of Segment Market Development Potential (Application)
7.2 Global Soft Tag Electronic Article Surveillance (EAS) System Market Sales by Application (2019-2024)
7.3 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size (M USD) by Application (2019-2024)
7.4 Global Soft Tag Electronic Article Surveillance (EAS) System Sales Growth Rate by Application (2019-2024)
8 Soft Tag Electronic Article Surveillance (EAS) System Market Segmentation by Region
8.1 Global Soft Tag Electronic Article Surveillance (EAS) System Sales by Region
8.1.1 Global Soft Tag Electronic Article Surveillance (EAS) System Sales by Region
8.1.2 Global Soft Tag Electronic Article Surveillance (EAS) System Sales Market Share by Region
8.2 North America
8.2.1 North America Soft Tag Electronic Article Surveillance (EAS) System Sales by Country
8.2.2 U.S.
8.2.3 Canada
8.2.4 Mexico
8.3 Europe
8.3.1 Europe Soft Tag Electronic Article Surveillance (EAS) System Sales by Country
8.3.2 Germany
8.3.3 France
8.3.4 U.K.
8.3.5 Italy
8.3.6 Russia
8.4 Asia Pacific
8.4.1 Asia Pacific Soft Tag Electronic Article Surveillance (EAS) System Sales by Region
8.4.2 China
8.4.3 Japan
8.4.4 South Korea
8.4.5 India
8.4.6 Southeast Asia
8.5 South America
8.5.1 South America Soft Tag Electronic Article Surveillance (EAS) System Sales by Country
8.5.2 Brazil
8.5.3 Argentina
8.5.4 Columbia
8.6 Middle East and Africa
8.6.1 Middle East and Africa Soft Tag Electronic Article Surveillance (EAS) System Sales by Region
8.6.2 Saudi Arabia
8.6.3 UAE
8.6.4 Egypt
8.6.5 Nigeria
8.6.6 South Africa
9 Key Companies Profile
9.1 Checkpoint Systems
9.1.1 Checkpoint Systems Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.1.2 Checkpoint Systems Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.1.3 Checkpoint Systems Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.1.4 Checkpoint Systems Business Overview
9.1.5 Checkpoint Systems Soft Tag Electronic Article Surveillance (EAS) System SWOT Analysis
9.1.6 Checkpoint Systems Recent Developments
9.2 Tyco Retail Solutions
9.2.1 Tyco Retail Solutions Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.2.2 Tyco Retail Solutions Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.2.3 Tyco Retail Solutions Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.2.4 Tyco Retail Solutions Business Overview
9.2.5 Tyco Retail Solutions Soft Tag Electronic Article Surveillance (EAS) System SWOT Analysis
9.2.6 Tyco Retail Solutions Recent Developments
9.3 Nedap
9.3.1 Nedap Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.3.2 Nedap Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.3.3 Nedap Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.3.4 Nedap Soft Tag Electronic Article Surveillance (EAS) System SWOT Analysis
9.3.5 Nedap Business Overview
9.3.6 Nedap Recent Developments
9.4 Hangzhou Century Co.
9.4.1 Hangzhou Century Co. Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.4.2 Hangzhou Century Co. Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.4.3 Hangzhou Century Co. Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.4.4 Hangzhou Century Co. Business Overview
9.4.5 Hangzhou Century Co. Recent Developments
9.5 Ltd
9.5.1 Ltd Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.5.2 Ltd Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.5.3 Ltd Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.5.4 Ltd Business Overview
9.5.5 Ltd Recent Developments
9.6 Gunnebo Gateway
9.6.1 Gunnebo Gateway Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.6.2 Gunnebo Gateway Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.6.3 Gunnebo Gateway Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.6.4 Gunnebo Gateway Business Overview
9.6.5 Gunnebo Gateway Recent Developments
9.7 WGSPI
9.7.1 WGSPI Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.7.2 WGSPI Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.7.3 WGSPI Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.7.4 WGSPI Business Overview
9.7.5 WGSPI Recent Developments
9.8 Ketec
9.8.1 Ketec Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.8.2 Ketec Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.8.3 Ketec Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.8.4 Ketec Business Overview
9.8.5 Ketec Recent Developments
9.9 All Tag
9.9.1 All Tag Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.9.2 All Tag Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.9.3 All Tag Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.9.4 All Tag Business Overview
9.9.5 All Tag Recent Developments
9.10 Universal Surveillance Systems
9.10.1 Universal Surveillance Systems Soft Tag Electronic Article Surveillance (EAS) System Basic Information
9.10.2 Universal Surveillance Systems Soft Tag Electronic Article Surveillance (EAS) System Product Overview
9.10.3 Universal Surveillance Systems Soft Tag Electronic Article Surveillance (EAS) System Product Market Performance
9.10.4 Universal Surveillance Systems Business Overview
9.10.5 Universal Surveillance Systems Recent Developments
10 Soft Tag Electronic Article Surveillance (EAS) System Market Forecast by Region
10.1 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size Forecast
10.2 Global Soft Tag Electronic Article Surveillance (EAS) System Market Forecast by Region
10.2.1 North America Market Size Forecast by Country
10.2.2 Europe Soft Tag Electronic Article Surveillance (EAS) System Market Size Forecast by Country
10.2.3 Asia Pacific Soft Tag Electronic Article Surveillance (EAS) System Market Size Forecast by Region
10.2.4 South America Soft Tag Electronic Article Surveillance (EAS) System Market Size Forecast by Country
10.2.5 Middle East and Africa Forecasted Consumption of Soft Tag Electronic Article Surveillance (EAS) System by Country
11 Forecast Market by Type and by Application (2025-2030)
11.1 Global Soft Tag Electronic Article Surveillance (EAS) System Market Forecast by Type (2025-2030)
11.1.1 Global Forecasted Sales of Soft Tag Electronic Article Surveillance (EAS) System by Type (2025-2030)
11.1.2 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size Forecast by Type (2025-2030)
11.1.3 Global Forecasted Price of Soft Tag Electronic Article Surveillance (EAS) System by Type (2025-2030)
11.2 Global Soft Tag Electronic Article Surveillance (EAS) System Market Forecast by Application (2025-2030)
11.2.1 Global Soft Tag Electronic Article Surveillance (EAS) System Sales (K Units) Forecast by Application
11.2.2 Global Soft Tag Electronic Article Surveillance (EAS) System Market Size (M USD) Forecast by Application (2025-2030)
12 Conclusion and Key Findings